- Revenue: $312 million for the first nine months of 2019, up from $260 million in the same period last year.
- Losses: $67 million, up from $64 million.
- Valuation: Casper was worth $1.1 billion last March.
Today’s Casper looks a lot different from the pioneering direct-to-consumer mattress startup that sponsored every 2016 podcast. It’s expanded into brick-and-mortar with 60 retail locations in the U.S. and Canada, including The Dreamery, a “magical” place in New York City where you can pay to take a nap.
It’s also expanding its product line to tap into what it calls the “global sleep economy.” That includes bedroom products (lighting, sounds, scents), sleep services (meditation, digital apps), and sleep supplements (CBD gummies).
Looking ahead…the competition is beyond fierce and Casper earned tech company valuations on the private market. It’ll have a lot to prove.